What Makes A Good Video?

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    Hey all,
    In light of our competition here at Breed, I was just wondering what makes a good video that can be used on the front of a website? I’m a big fan of video content, from my days working as a video reporter & since its early days, video has been one of the most powerful and efficient tools of visual communication. It is able to deliver a direct and clear message to a broad audience as well as focus viewers on something particular. A visually appealing video is an excellent way to present a product, service or brand and take user experience to a much more interactive level. For this reason, elegant, creative and professional videos are becoming increasingly popular in Web design today.
    So, if you have any tips on how to make a good montage/video then please let me know. I’m even thinking of entering the competition ;)

    Avatar of

    A few key ingredients for a great video online;


    - know your target audience – will they enjoy your content?

    - keep it short and simple – don’t bore them and keep them engaged

    - keep it entertaining – make ‘em laugh!

    - keep it professional – no dodgy angles please!


    An example of a video I cut that I’m particularly proud of;


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